Cru is a French term meaning 'growth', used to denote a specific vineyard or group of vineyards recognised for quality. Its meaning varies by region: in Burgundy, Grand Cru and Premier Cru rank individual vineyards; in Bordeaux, 'cru classé' ranks estates; in Beaujolais, the ten crus are villages. Across regions, 'cru' signals a site singled out for superior, terroir-driven wine.
WHY IT MATTERS FOR COLLECTORS
'Cru' on a label points to place-specific quality, but its precise weight depends on region. A Burgundy Grand Cru names a hallowed vineyard; a Beaujolais cru names a village — both better than generic bottlings, but not equivalent.
Related terms
Put your wine knowledge to work
Know what to open tonight — and never miss a wine at its peak.
Build a cellar, track windows, and pair from what you actually own.
Free Taster: up to 100 bottles · 20 AI scans · 10 pairings / month
Free forever · No credit card